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Nerds

 
 

A new vision for Nerds Candy

art direction, Set Design & Styling, Conceptual Development

In 2017, Nerds candy found themselves looking for new ways to connect with their fans. With an open-ended brief, we quickly brought concepts to life that demonstrated how they could expand their current candy portfolio while dipping a toe into lifestyle categories such as fashion, makeup partnerships, and school supplies.

 
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Created at Zeus Jones in collaboration with

Scotty Gunderson, Creative/Art Director
Rachel Hardacre, Co-Art Director
Jason Zabel, Creative
Missy Reinakeinen, Designer
Brian Dannaher, Designer
Sarah Lansky, Producer